Broderick’s Boost For The Bike Boys Of ‘Vending Does’.

You may remember that, back in September, the ‘Vending Does’ cycling team rode into Vilamoura in time for the AVA conference and in so doing, they raised £3,000 for the Diamond Blackfan Amaemia charity, (DBA)

(If you need a reminder, you’ll find the full story here).

It has now emerged that Broderick’s boosted the total by a further £2,000.

Vending Does
The ‘lycra louts’ hit Vilamoura back in September

Roger Bunn is delighted. ‘The vending community is famously supportive of good causes and DBA is a cause that’s particularly close to our hearts, as we’ve seen first-hand the effect it has on families.  We’re extremely grateful to the Broderick’s for their particularly generous donation.’

Broderick’s is no stranger to charity work, from Macmillan Cancer Support to Children in Need. The company also sponsors local sports teams, donates to food banks; provides a prize fund for ethical gardens and digs deep to support the charity auction for EdUKaid.

‘The Vending Does team really did sacrifice blood, sweat and tears to overcome an extremely demanding challenge’, Johnny Broderick told PV.  ‘Not only did they cycle 300 miles, but they climbed 17,000 feet in the process. I take my hat off to them. We’re delighted to have supported such a great cause.’

About the author

The Editor

Planet Vending’s Editor is Ian Reynolds-Young and it’s Ian’s unique writing talent that has made PV what it is today – the best read (red) vending blog in the world, and vending’s best read (reed). Ian ‘tripped and fell into vending’, in the capacity of PR executive, before launching a specialist agency, ‘reynoldscopy’, dedicated to the UK Vending business. The company continues to represent the interests of many of the sector’s leading brands.

‘It’s all about telling stories’, he says. ‘We want to make every visit to PV a rewarding experience. By celebrating the achievements of the UK’s operating companies, we’re on a mission to debunk the idea that vending is retailing’s poor relation.’

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