Televend Smart Vending 101 offers an overview of how the UK vending market has shifted in recent years. It states that convenience, reliability, accessibility and innovation are now more important to consumers than ever and that the industry has responded by expanding into smart vending solutions, which bridge the gap between traditional vending and modern retailing – specifically, smart machines…
Televend Smart Vending 101 : Smart Machines – A Smarter Way to do Vending
The UK smart vending machine market was valued at around $910 million in 2022 and is expected to grow to nearly USD 2.9 billion by 2030.There are several factors behind these staggering numbers. Firstly, higher user engagement means more revenue for operators. Smart vending machines deliver up to 30% higher sales than traditional machines through features like basket purchases, promotional campaigns, and flexible pricing strategies (e.g., discounts, combos, loyalty programs).
Secondly, operators can monetise screen space by featuring video and image ads, which generate additional income from advertisers and last but not least, operators benefit from centralised cloud control, which allows for the remote updating of product images, prices, and promotional content. This reduces the need for on-site visits, (cutting labour costs), whilst ensuring that machines are always up-to-date, improving efficiency and scalability across multiple locations.
Smart vending machines also offer users a more engaging shopping experience. With large touchscreens, customers can easily browse products, view images, read descriptions and check nutritional information, before they make their selections. This gives them a level of control they usually only have in a physical store. Additionally, smart machine users derive more value from their purchases, thanks to with personalised promotions, meal deals and multilingual support. So it’s a win-win situation! Smart machines offer advantages to both users and operators.
Televend Smart Vending 101 : Smart Machines are here to stay – with you or without you
It’s a fact: Smart machines are inevitable; they’ll take over the market with or without you. So, the question for operators is not whether they need smart machines, but how quickly they can implement them into their machine park. Smart machines come in different sizes and shapes, mainly based on the size of the screen. So, operators need to ask themselves: ‘what size of screen should we go for?’ The answer depends entirely on the type of consumer they want to serve.
If the customer base is more traditional, the screen should be smaller. Older generations still prefer to see their products in physical form, and use the screen as a supplement to the experience which provides them with product information and basket purchase options.However, younger generations, such as Gen Z or Gen Alpha, prefer their entire purchase experience to be controlled via a wide touchscreen; from exploring options and making their selections. to digital payment.
In other words, smart machines are for everyone. Operators can adapt them to their specific goals and the target audience they aim to reach.
Televend Smart Vending 101 : Choosing a provider …
Televend, Europe’s largest smart vending solution provider, has designed a new concept in smart vending machines – Axor. Axor delivers an interactive shopping experience with intuitive 49˝ and 22˝ touchscreen machines for drinks, snacks, and frozen products. Axor is powered by Televend’s MasterPiece. MasterPiece is a universal machine controller that manages all machine operations and controls various machine components, including spirals, payment terminals, displays, and telemetry. MasterPiece has achieved industry recognition in the form of the Evex Innovation Award and a Highly Commended Award at the Vendies .
Designed and manufactured by Televend engineers in Europe, MasterPiece has the advantages of a short lead time, fewer errors and peerless reliability for your smart machines.
Axor is part of the Televend universe and as such it’s fully integrated with the Televend VMS. This means that as an operator, you can rely on Televend’s proven remote management, dynamic routing, payment, loyalty, warehouse, and billing features.
Finally, smart vending-specific features, such as sales-boosting and advertising modules, are available to jumpstart your smart vending journey. In fact, Televend is the only provider in Europe that empowers operators to manage every aspect of their smart vending businesses within a single system.
Televend Smart Vending 101 : Stay Ahead of the Curve
* To learn more about Axor, contact Televend by clicking HERE
There’s much more from Televend on Planet Vending. To access the archive, click HERE
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