Vendex North 25
Greetings from Planet Vending Towers.
I’m just opening up the subject of Vendex North 25, yes, I know it isn’t till November and we haven’t finished with the summer yet but I want to just give everyone a nudge and a reminder about our popular Vendex shout out feature, Spotlight on Vendex.
This is where we highlight a number (growing every time) of exhibitors and write an article about who they are, what they want to say and what they have to offer the industry. The objective is simple. If you are spending money on a stand, attending personnel, accommodation, refreshment expenses then why would you not want to spend a little bit more (and it really is only a little bit more) on bringing people to your stand to talk to you. For sure, you will have your regular customers who will pitch up every time, but every business needs new contacts, new leads and new conversations. Our aim is to help you achieve a busy stand, with great contacts, by telling your story.
Sometimes, we write about the people or person behind the business, sometimes its about a new SKU or a change in branding, or even mergers that have had the industry scratching their heads. We have covered it all.
The process is simple. Ian, our editor, will take a brief from you on email, or have a ten minute conversation with you or your marketing team and create his magic. All you have to do is give us some images, check the article, give us any amends, sign off the final version and it is published on the Vendex North 25 pages of Planet Vending. Each article in the compilation has its own page, is published and distributed independently on our usual Friday emailer, across social media platforms, in particular Linked In, and finally in the days before the show we send out a special html emailer to our email database dedicated to our participating exhibitors.
For Vendex Midlands this year, for the first time, we actually created three separate emails, each with a maximum of six articles. By doing this, we removed the previous limit of contributors and ensure that every article has the same chance of being read.
I can’t stress how keen we are to make sure that your name rises above the noise and you can be sure that we treat each one of you as a ‘special’ client. Remember, you can say whatever you want to say. We will turn your thoughts into a great read and you have final sign off.
There are a couple of links below to previous editions as they now appear on PV. They stay on the menu bar for a couple of years but we almost never drop an article which keeps each one searchable. Also, you can find out more about Spotlight here
As a reminder, Vendex North 25 has a venue change… now at Doncaster Racecourse…
Spotlight on Vendex Midlands 25
Enjoy the rest of the summer but to register your interest – contact me here.
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