Gillian White of 24 Vend

Health and Vending – still no oxymoron!

By Gillian White

Hello Vending Friends
This week we’re going to be talking health and vending; and not for the first time!  We’re really excited that we have released bookings for our 2nd Being Healthy Conference taking place on 12th June 2013 during AVEX at NEC in Birmingham.
We hope that as you’ve taken the time to read this, you’ll be curious enough to book a place at Being Healthy 2013 and get involved in the conversation.  Book early as space is limited.  We have an exciting line-up of Presenters and will also offering sampling of a range of  products that are new to vending.
Here are the details for booking your seat at this not-to-be-missed event.
Just to set the record straight, Being Healthy 2013 is not saying that traditional vending is bad; that would be bonkers and untrue.  In the same way, we strongly believe that there aren’t good and bad foods, but there are ways to eat and live more healthily.  Balance in your diet, lifestyle and activity levels make a massive contribution to feeling better and raising your levels of wellbeing.  So, just to be very clear, our long held belief is that Traditional and Healthy vending complement each other for the good of the consumer as well as being profitable for the vending industry.  That is the point of Being Healthy 2013.
Vending, as a consumer retail channel, has, of course, to make good business sense, that’s without question.   It also has to recognise responsibility for supporting its customers on their road to a healthy way of living; we must take our responsibilities seriously and with an open mind or prepare for “help” along the way in the form of rules, regulations or outright bans!  That may sound dramatic but deliberately so.   Do or be done to?  We know which we prefer!
Let’s face it; Vending has an image problem
Let’s face it; Vending has an image problem.  Those that have neither the time, interest nor inclination to understand what vending actually is (or can be!), take a swing at us by portraying vending as villains of the health landscape; sometimes introducing what we perceive as mad and crazy rules that limit our opportunities.   Vending needs to be on the offensive (in the sporting sense of the word) and show that we do “get” health, we do care about our consumers and that we are taking action.  That is the point of Being Healthy 2013.
We hope that this has whetted your appetite to join us on 12th June 2013.  It promises to be a landmark day for Vending.  Being Healthy 2013 precedes the judging and showcasing of new vending products; created through a project pioneered by the AVA and with which 24vend is delighted to be associated.  The final year Culinary Arts BA degree students at University College Birmingham have accepted their challenge to create new and exciting healthy vending products addressing many of today’s consumer trends including levels of salt, sugar and fat, packaging and environmental considerations and, of course, affordability.
Reasons aplenty to book your place at Being Healthy 2013 and visiting AVEX.

See you there!

* Gillian White is MD of 24 Vend and is Chair of the AVA Retail Committee.

About the author

The Editor

Planet Vending’s Editor is Ian Reynolds-Young and it’s Ian’s unique writing talent that has made PV what it is today – the best read (red) vending blog in the world, and vending’s best read (reed). Ian ‘tripped and fell into vending’, in the capacity of PR executive, before launching a specialist agency, ‘reynoldscopy’, dedicated to the UK Vending business. The company continues to represent the interests of many of the sector’s leading brands.

‘It’s all about telling stories’, he says. ‘We want to make every visit to PV a rewarding experience. By celebrating the achievements of the UK’s operating companies, we’re on a mission to debunk the idea that vending is retailing’s poor relation.’

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