Carabao, the soft drinks manufacturer, has announced that its great tasting isotonic sport drink, Carabao SPORT, has achieved Informed- Sport® certification, the global gold standard in sports nutrition quality control. So not only does it look good and taste good, it also does you good; and that’s official!
It’s a significant feather in Carabao’s cap, because it demonstrates once again the company’s commitment to continuous product improvement; which gives their customers, consumers and partners the highest levels of confidence in their drinks.
The new drink is designed to aid hydration, thanks to its uniquely formulated carbohydrate-electrolyte recipe, with added B vitamins.
‘Carabao is delighted to have achieved the Informed-Sport accreditation for our isotonic sport drink,’ says Ash Ellis, Carabao UK’s Vending Sales Manager. ‘Carabao SPORT is a uniquely formulated carbohydrate-electrolyte drink that’s made with natural colours and flavours, and unlike many of our competitors’ drinks, it doesn’t contain aspartame. The Informed-Sport designation now provides our partner football clubs, customers and consumers with the additional assurance that, as well as being a great tasting drink, Carabao SPORT is a safe choice for professional athletes.
‘Carabao SPORT is the next step on our continuing mission to offer our customers lower-sugar alternatives’, Ash added. ‘The fruit-flavoured formulas contain only 4.4g of sugar/100ml and 113 calories per bottle.’
The Informed-Sport certification compliments Carabao’s ongoing partnership with the EFL and the Carabao Cup sponsorship – as well as their ‘Official Sports Drink’ partnerships with a growing number of professional football clubs in the UK, including Ipswich Town, Swansea City, AFC Wimbledon, Bradford City, St. Mirren and Motherwell, to name but a few.’
Carabao SPORT is available in two flavours, Orange and Mixed Berry, from ARN, vending’s dedicated wholesaler. Both are presented in a 500ml bottle, complete with a striking design and a sports cap.
Your ‘Bluffer’s Guide’ to Informed- Sport®
- Informed-Sport are globally recognized quality-assurance programs that certify that specific lots of food supplements and ingredients are free of banned substances found on the World Anti-Doping Agency (WADA) Prohibited List, as well as lists from organizations such as the NFL, NCAA, and MLB.
- The standard supplement-screening test covers 146 substances that are prohibited in sport.
- Carabao SPORT joins Informed- Sport®’s growing list of supplements designated as being safe for consumption by professional athletes.
There are more Carabao stories on Planet Vending
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