Monolite, the concept machine designed for Rhea by Davide Livermore and Simona Ghizzoni, has received the Good Design Award 2022, a prestigious international prize created in 1950 by Eero Saarinen and Charles and Ray Eames and organised by The Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.
Selected among more than 900 design and graphic projects nominated from 47 countries, Monolite was included in the Retail Fittings category as an example of good design for the hospitality sector, recognising its aesthetic and functional values which reflect the principles of innovation, sustainability, entrepreneurial culture and creativity that distinguish the company’s history.
Monolite, covered by backlit glass which enhances the photographs taken by Simona in the nature reserve of Tevere-Farfa, thanks to augmented reality technology allows the consumer to animate a peacock portrayed in the photo, while enjoying a coffee or drinking a glass of water, participating in the experience and reliving the emotions of the moment the photographer captured in the shot. A multisensory journey that goes from physical to digital, making the user’s experience interactive and allowing them to travel through nature.
With Monolite, Rhea communicates through design its commitment to sustainability, a value that has always characterized the company. But sustainability is not only attention to the planet. Monolite gives value to the coffee break as a moment that improves the life quality of individuals as an experience centred around taste, and for its ability to entertain the user in a multi-sensorial path of sociality.
‘Innovation is a keystone of our business, and we continue to experiment how to improve the design and functionality of our solutions’, said Andrea Pozzolini, CEO of Rhea. ‘The Good Design Award for Monolite reinforces and helps demonstrate our commitment to creating design products that not only deliver a service, but also become an object of communication.’
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