Crane Merchandising Systems have a very strong presence in the UK and Europe with our European Head Office and factory based in Chippenham from where we export machines globally.
With more than 80 years’ experience designing premium coffee machines that deliver the taste profile you would expect from the best coffee shops around the world. Dependable engineering, intuitive user interfaces and amazing drink quality are the reasons customers around the globe choose our premium coffee machines.
“ICON by Crane” is the new free-standing premium hot beverage vending machine developed in response to demand from our customers for a machine with a selection panel that is truly intuitive for the consumer. ICON is based on our revolutionary Atlas H platform which will allow us to develop our 2 way connectivity strategy with our coffee machine portfolio as well.
The touch capacitive user interface with its highly visible icons give the machine the familiar look of a smartphone to attract and engage consumers with a simple to follow workflow.
ICON is evolved from a long line of machines from the Crane stable known for build quality and reliability reducing service time for the operator and maximising up time for the consumer.
Consumer satisfaction is driven by a retail style menu with high quality coffees and tea which is simple to use and easy to personalise.
Graphics and screen content can be customised with product and brand advertisements to increase consumer engagement, drive increase in usage and maximise sales.
ICON by Crane features:
- New ICON touch selection panel that is truly intuitive for the consumer
- High Street Coffee Shop drinks menu which is simple to use
- Highly visible icons with smartphone look to attract and engage consumers
- High quality coffees and teas to drive consumer satisfaction
- Optional 21” Full HD Media Screen
- Prepared for future 2 way connectivity development
- Fitted with SureVend product delivery sensors.
See more from Crane on Planet Vending here
